Rotterdam-based Spotler Group, a company that offers marketers tools to engage with their audience and grow their business, announced on Thursday, March 9, that it has acquired Utrecht-based Sooqr, a one-stop e-commerce conversion optimisation suite.
Founded in 2015, Sooqr offers a Search-as-a-Service solution to online businesses worldwide. The company says its tools can dramatically increase on-site conversion rate and order value regardless of the e-commerce marketing approach.
The platform also offers personalised on-site search, product recommendations and smart, optimised merchandising in the Netherlands.
Currently, Sooqr has 1100+ customers worldwide, including Drogist.nl, HSN, Intersport Twinsport, and has established itself as the leading platform for e-commerce conversion optimisation in the Netherlands.